Pricing guide

WhatsApp API Pricing in India 2026

Separate your BizNuma subscription from Meta's conversation and template fees. We charge 0% markup on Meta messaging — confirm live Meta rates for your use case.

Official WhatsApp Business API · 30-day trial · Plans from ₹999/mo

WhatsApp API pricing in India has two parts: your CRM subscription (BizNuma plans from ₹999/mo + GST) and Meta's per-conversation or template fees billed separately. BizNuma charges 0% markup on Meta messaging fees. Conversation rates change — always confirm live Meta rates on Meta's official pricing page before budgeting.

Step-by-step guide

1

Know what BizNuma covers

Your BizNuma plan covers the platform — shared team inbox, pipeline, automation, marketplace integrations, GST quotes, and payment links in chat. Plans start at ₹999/mo + GST with a 30-day trial.

2

Understand Meta conversation fees

Meta bills WhatsApp API usage separately by conversation category (marketing, utility, authentication, service). Rates vary by country and change over time — confirm live Meta rates on Meta's official pricing page.

3

Factor in template messages

Outbound broadcasts and proactive messages outside the 24-hour customer service window use approved WhatsApp templates. Template delivery is charged per Meta's conversation-based pricing — not by BizNuma.

4

Budget for inbound service conversations

When buyers message your Official WhatsApp Business number first, replies within the service window are typically lower cost. High-volume marketplace lead auto-replies still add up — model your monthly enquiry volume.

5

Compare total cost of ownership

Add BizNuma subscription + estimated Meta fees + GST. BizNuma adds 0% markup on Meta messaging, so you pay Meta directly for conversation charges at their published rates.

6

Start with a trial and monitor usage

Run a 30-day trial, connect IndiaMART, JustDial, TradeIndia, or WhatsApp leads, and review Meta billing in your WhatsApp Manager dashboard alongside your BizNuma plan.

Explore BizNuma, our WhatsApp CRM, and pricing — or dive deeper:

Frequently Asked Questions

Does BizNuma include Meta WhatsApp fees?

No. Your BizNuma plan covers the CRM platform. Meta's per-conversation and template fees are billed separately. BizNuma charges 0% markup on Meta messaging fees.

How much does the WhatsApp Business API cost in India?

Meta sets conversation and template rates for India — they change over time. Confirm live Meta rates on Meta's official WhatsApp Business pricing page. BizNuma plans start at ₹999/mo + GST for the software.

What is BizNuma's markup on Meta fees?

0%. You pay Meta directly for WhatsApp conversation charges at their published rates. BizNuma does not add a markup on Meta messaging fees.

Are marketing broadcasts more expensive than service replies?

Meta categorises conversations (marketing, utility, authentication, service) with different rates. Marketing template broadcasts are typically priced differently from customer-initiated service chats — confirm live Meta rates for your category mix.

Do I pay GST on both BizNuma and Meta fees?

BizNuma plan prices are shown as ₹999/mo + 18% GST. Meta bills conversation fees per their terms — check Meta's invoices and your accountant for GST treatment on Meta charges.

Can I try BizNuma before committing to Meta API costs?

Yes — 30-day trial on every plan. Connect your Official WhatsApp Business number, route marketplace leads, and monitor actual Meta usage during the trial.

How long is chat history stored?

All BizNuma plans — Starter through Scale — include 30 days of chat history on connected Official WhatsApp Business numbers.

Transparent Pricing — 0% Meta Markup

30-day trial · Plans from ₹999/mo + GST · Confirm live Meta rates separately

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